Contract Brewing and its Implications for the Beer industry
Van Kerckhoven, Sven, van Meerten, Michelangelo and Wellman, Casey, "Contract Brewing and its Implications for the Beer industry" in New Developments in the Brewing Industry: The Role of Institutions and Ownership (Oxford: Oxford University Press, 2020), 235-255.
Document type:
Book Chapter
Collection:
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Author Van Kerckhoven, Sven
van Meerten, Michelangelo
Wellman, CaseyChapter Title Contract Brewing and its Implications for the Beer industry Book Title New Developments in the Brewing Industry: The Role of Institutions and Ownership Publication Date 2020 Place of Publication Oxford Publisher Oxford University Press Start page 235 End page 255 Language eng Abstract After years of consolidation in the industry, the beer industry has recently witnessed a wave of entries by small and medium-sized “craft” brewers. As brewing beer requires a significant investment in operational facilities, many small start-up breweries have resorted to contract brewing in their start-up phase. By collaborating with a contract brewer, who typically has already made the investment in larger brewing facilities, craft brewers can benefit from the economies of scale and scope realized at the contract brewer, and slowly assess whether the market demand for their beer would require the establishment of their own facilities. As such, contract brewers have greatly accommodated the recent rise of craft breweries. However, if the demand for craft beer saturates, the impact on contract brewers will be significant. Copyright Holder Oxford University Press Copyright Year 2020 Copyright type All rights reserved ISBN 9780198854609 DOI 10.1093/oso/9780198854609.003.0011 -
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